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Latest Report from PDMO Task Force - March 19, 2012

Tuesday, March 20, 2012

March 19, 2012


PDMO Communique


The TIABC PDMO Task Force met with Deputy Minister Dana Hayden and Assistant Deputy Minister George Farkas (both with the Ministry of Jobs, Tourism and Innovation) in Vancouver for the second time on March 9, 2012.


It was once again a very productive, open and frank discussion. We spent most of the time at this meeting developing details related to potential options for a new PDMO, in anticipation of making the next submission to government. Some of the considerations included potential legal forms for the entity, board structure and appointments, funding models, financial powers, as well as how the entity would be accountable to both industry and government. As part of this work we have also been discussing, and will document, why our preferred option will be preferable to the former TBC model.


Our next step will be to review each of the options with the objective of listing the pros and cons of each from industry’s perspective. To do this, we will – using our combined expertise and knowledge - compare each option against the principles we shared and developed with you. Dana and George have agreed to provide us with their sense of what government’s perspectives on each model might be. The options, and the pros and cons of each option, will then form the substantive portions of a submission to government. For those of you who are not familiar with government submissions, it is standard practice to provide a range of options. It will be clear which option is preferred by the tourism industry; we’ll do that through both the submission and direct contact with government. Once we have taken this next step we’ll seek some indication from Minister Bell regarding his perspectives on our recommended option, and on next steps.


We know that some of you continue to say: “why is this taking so long?” We understand the frustration. But because we want this to succeed, because we will probably only get one shot at this, and because this is the top issue for tourism in BC, we all truly want to do this well rather than quickly. We sincerely believe we are taking the right approach to make a new PDMO happen, and we are grateful for the collaborative approach being exhibited by Dana Hayden and George Farkas. Having said that, we are all fully aware of the political, fiscal and legislative time-frames in which we are working.  


We will continue to keep you posted. If you have any questions, please contact:




Dan Stefanson, Executive Director

Tourism Abbotsford / Tradex


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